See, Solve, Scale: How Anyone Can Turn an Unsolved Problem into a Breakthrough Success
Inspired by Brown University’s beloved course—The Entrepreneurial Process
Bottom up Research
1. Successful Canadian products tend to do 10 times the sales when they enter US market.
Tim Hortons?
When Turbotax intuit followed small business/individual clients in their offices to understand their accounting activity, they were doing ethnographic research methods.
Fit Organic Produce Wash, 12 Oz. Spray, Fruit and Vegetable Wash & Pesticide/Wax Remover
Surprised to find aparigraha in the book.
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